数字经济背景下小微企业发展路径研究
DOI:
https://doi.org/10.6938/157c3x13Abstract
数字经济作为一种全新的经济形态,正以空前速度席卷全球。我国小微企业数量庞大,在促进经济增长、推动科技创新、扩大就业和改善民生等方面发挥着重要作用。在数字经济背景下探讨小微企业的发展问题,具有重要现实意义。一方面,需要敏锐把握数字经济带来的机遇,如拓展企业边界、扩大经营规模、提升经营效率等;另一方面,也必须正视数字化转型过程中面临的资金压力、技术短板、人才匮乏等现实困境。本文从数字化战略精准定位、积极融入数字生态、强化数字技术应用以及把握数字化发展有利时机等方面,系统梳理小微企业推进数字化转型的路径与措施,从理论层面为小微企业发展提供支撑与指导,助力其不断提升发展动能,实现做优做强。
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