岭南非物质文化遗产在文创产品开发中的创新与设计研究

A Study on the Innovation and Design of Lingnan Intangible Cultural Heritage in the Development of Cultural and Creative Products

Abstract

通过综述我国岭南非物质文化遗产保育与活化的现状，归纳非遗文创产品开发的概念与模式，并论证文创产品开发对岭南非物质文化遗产传播与活化的积极作用。本文将基于当前非遗保育研究文献，探讨非遗文化在文创产品设计中的传承与创新形式，进一步分析其有效渗透途径。同时，通过案例分析，阐释岭南非遗文创产品开发设计中，如何从文化、形式、功能以及无形产品的情感元素中提取设计创意方法。总结岭南非物质文化遗产元素在文创产品开发与创新中的表达形式及创意手法。基于现代消费者对岭南非物质文化遗产保育与传承的认知态度，分析文化创意产品开发与岭南非物质文化遗产保育之间的互利关系；并从主题、产品、工艺及材料载体四个方面，创新性地提出岭南非物质文化遗产文创开发的有效途径及未来发展方向。Heritage (ICH) in the Lingnan region of China, this paper summarizes the concepts and models of ICH-related cultural and creative product development and demonstrates the positive role of such development in promoting and revitalizing Lingnan ICH. Based on existing research literature on ICH conservation, the paper explores the forms of inheritance and innovation of ICH culture in cultural and creative product design and further analyzes effective penetration methods for integrating ICH culture into such designs. Additionally, through case studies, it illustrates creative design methods for extracting cultural, formal, functional, and emotional elements of intangible products from Lingnan ICH in the development and design of cultural and creative products. The paper summarizes the semantic expression forms and creative approaches of Lingnan ICH elements in cultural and creative product development and innovation. Considering modern consumers' perceptions and attitudes toward the conservation and inheritance of Lingnan ICH, the paper analyzes the mutually beneficial relationship between the development of cultural and creative products and the conservation of Lingnan ICH. It innovatively proposes effective approaches and future development directions for ICH-related cultural and creative product development in Lingnan, focusing on four aspects: themes, products, craftsmanship, and material carriers.